NewJeans is once again a popular topic of discussion among netizens, for multiple reasons.
The girl group made headlines this week when they failed to reach a settlement with ADOR, in the latest update to their ongoing legal battle. With over a year having passed since NewJeans’ last music release, many are wondering whether the group will ever return to the industry and regain their former levels of success.
A popular post among K-netizens this week asks a similar question: Can NewJeans ever regain their favorability in the eyes of the public? The poster points out that before their legal controversy, NewJeans had a near-perfect image and was one of the most popular groups of all time:
“Before all this, NewJeans was at the top of the popularity rankings. They had everything: brand deals, good music, widespread fame, and a clean image.
But after everything with this case happened, public opinion changed. It felt like their ‘pure and clean’ image vanished in an instant.
It’s not like this was just a simple rumor, they’ve suffered a serious blow to the group’s entire image, so it seems like recovery will be difficult…
It won’t be easy to regain their title of the “nation’s favorite group” like before.”
The post quickly took off, with many netizens joining in to voice their agreement or argue against the ideas stated in the post.
“They’re already being replaced”
“It’s already been over a year since they were active, so can’t we just move on?”
“There are constantly posts like these, saying that NewJeans is no longer popular, saying they’ll be replaced, asking why they did what they did, etc. And the comments are always the same, it’s so cliche.. It just comes down to this: people who like NewJeans’ songs will continue to listen to them, people who don’t like them won’t. People who hate NewJeans will continue to hate them, people who don’t won’t. What’s the point of posts like these…”
“I forgot about NewJeans a long time ago”
“Their popularity might have changed, but I don’t know if they really have no hope of regaining it. So far, no new groups have been able to replace them”
“Do they have any conscience? How can they expect to still be popular and well-liked when they threw away their own career like this?”
“Celebrities are completely dependent on their image, that’s why this is really important…”
“Honestly, I thought HYBE would be able to at least produce another girl group near the same level of popularity as NewJeans, but it seems like they can’t, I’m surprised…”
“It’s true that they’re no longer popular, but it’s also true that no one can replace NewJeans. Groups with a similar concept like Hearts2Hearts, KiiiKiii, and others keep debuting, but they’re still not as popular as NewJeans was”
“Popularity is one thing, but do they even still have fans left? Lol”
“I think most people still like them and would look forward to another album coming out”
“I still think NewJeans is the best”
“It seems like the girls’ reputations are suffering much more than the adults who put them in this situation in the first place”
“I can’t forget New Jeans… I wish they’d come back soon ㅜㅜ”
“I think it’s the end for them… no company is going to want to sign a contract with those girls after this”
Do you think NewJeans will regain their full popularity again one day?
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