사진 확대 K-pop icons Minji, Hani, Daniel, Haerin, and Hyein came as spring jeans pictorials.
Fashion brand Calvin Klein unveiled its spring 2025 campaign with them. The campaign features Calvin Klein’s jeans, which were renewed in the spring season, with the lens of Oliver Hadlee Research, a fashion photographer and video director known for his lively gaze.
In the campaign, Min-ji, Hani, Daniel, Harin and Hye-in show the coordination of new spring jeans, T-shirts, and outerwear in a lively atmosphere and cheerful pose.
In particular, five dynamic personalities and confident attitude can be seen in the video of the campaign, dancing to Irish jockey Big Piig’s “Watch Me.”
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사진 확대 “During the spring collection, denim jackets, jeans, and Bermuda shorts have been upgraded to a trendy fit and modern wash, and the Calvin Klein monogram logo can be matched with an all-over-printed T-shirt for a fresh look,” Calvin Klein said.
In addition, vintage-charm logo T-shirts and striped shirts, and this season’s it-it item, dark-wash denim, matches items such as classic blazers (jacket), shirt dresses, and rugby sweaters to complete a comfortable yet edgy style.
The campaign will be released on social media starting with the launch of Calvin Klein’s official website around the world on the 20th.